Crisis House
Consulting Project
While consulting for Crisis House, I had the opportunity to collaborate directly with the founder of a nonprofit organization to identify key weaknesses in their existing marketing strategy. I designed, tested, and deployed a comprehensive survey using Qualtrics, which collected over 900 responses. I then conducted a detailed analysis of the data using SPSS to generate actionable insights.
Our mission: to measure perceptions on homelessness and capture insights into how we can combat these perceptions to work towards creating a solution.